The 10th of Bali & Beyond Travel Fair (BBTF), Indonesia’s leading annual tourism trade show, is all set to return in 12th -14th June 2024 at the Bali International Convention Centre (BICC) Nusa Dua – Bali with the theme of “Exploring and Experiencing Sense of Indonesia’s Beauty”. This year the 10th BBTF aims to reinforce Indonesia’s top travel destination by highlighting its diverse attractions, promoting sustainable practices in preserving nature, culture and heritage. At the same time fostering collaborations that drive the tourism industry forward quality and sustainable tourism. From Bali, the tourism stakeholders hoping to create a big impact.

In response to the market trend, BBTF will also exhibit and promote adventure and nature tourism, rural tourism, gastronomy tourism, community-based tourism as well as the health tourism – emphasizing the current growth interests in the wellness and medical tourism.

This year, BBTF committee presents a talk show with some top speakers about the business trend, opportunities and challenges to include the current over-tourism issues.  New learnings on sustainable tourism approaches will be presented to ensure benefiting not only the environment but also the local economies and communities that rely on tourism revenues.